2024 Toyota Tundra I-FORCE MAX
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2024 Toyota Tundra I-FORCE MAX
By Team Dailyrevs  December 8, 2023
Toyota Australia has kicked off its Tundra customer evaluation program with the first re-engineered right-hand drive vehicles now in customers’ hands.
The Tundra Insider Program will see 300 potential customers lease the Tundra on a Full Service Lease basis as part of a real-world evaluation and validation program, reporting back regularly to Toyota on their experience.
Toyota Australia Vice President Sales, Marketing and Franchise Operations Sean Hanley said this was an important step in what was a world-first local re-engineering program for Toyota to ensure the Tundra is perfectly suited to the demands of Australian customers. Walkinshaw Automotive Group is currently building the 300 customer vehicles with all deliveries expected to be completed by April 2024.
Apart from moving the steering wheel and pedals to the right-hand side of the vehicle, the US-built Tundra Limited features several new or modified components. These include the steering rack, instrument panel, firewall, headlights, cabling, harnesses, front seats, carpet and trim, with many of the new components sourced from the Toyota LandCruiser 300 Series.