2024 Leap Motor C10

On January 10, Leapao Motors’ new mid-sized SUV, Leapao C10, officially opened for pre-sale. The pre-sale price of the extended-range version is 151,800-181,800 yuan; the pre-sale price of the pure electric version is 155,800 yuan. -185,800 yuan. Leapmoor C10 is Leapmotor's first global model, and it is also the first model of Leapmoor's new four-leaf clover platform. The overall shape adopts a simplified design to create a sense of fashion. Not only that, Leapao C10 has two power modes: extended range and pure electric power, equipped with Qualcomm Snapdragon 8295 chip. Officials said that from now on, stores across the country will start static tastings, and dynamic tastings will start in February. It will be officially launched on March 1 and batch delivery will begin.

At this press conference, Leapao C10 provides two power versions, with a pre-sale price of more than 151,800 yuan. Compared with the previously released Leapao C11 (guide price: 149,800-209,800 yuan) and Leapao C01 (Guide price: 145,800-208,800 yuan) The price is higher. Regarding the pricing of Leapmoon C10, Zhu Jiangming bluntly said that Leapao C10 has first-class suppliers and its quality is guaranteed. In addition, this car has configurations such as lidar and Qualcomm Snapdragon 8295 chip to create high-performance solutions, and the cost will be relatively high.

At the press conference, Leapmotor launched the NAC navigation-assisted cruise function, which is Leappa's original navigation-assisted cruise system. Officials said that smart driving does not require driving into the city, and the driver does not need to control the pedals to travel in all urban scenarios. Zhu Jiangming said that the emergence of the NAC navigation assisted cruise function stems from Leapmotor's in-depth insight into user needs.

This function is regarded as an "enhanced version of full-speed adaptive cruise", which can realize adaptive acceleration and deceleration of the vehicle after turning on navigation. Although this is the basic function of ACC, this system can often only be used in high speed ranges. In contrast, Leapao NAC can be used on medium and low-speed urban roads to achieve assisted driving on urban roads. In addition, the system can identify special traffic signs such as traffic lights and turning roads based on the navigation map. Therefore, this pilot system does not need to be opened city by city, and global adaptation can be achieved with the help of navigation.

At the beginning of the debut of Leapmoon C10, Zhu Jiangming bluntly said that this is a product that "gives young families a more ideal home". With the release of pre-sale prices, the car will compete with the Lideal L7 in the market in the future. Down. Looking at competing products, Zhu Jiangming bluntly said that the Ideal L7 is the benchmark for products in the 300,000 yuan price range. Therefore, if Leapmoor wants to carve out its niche in the mid-sized SUV market, it must benchmark against competing products. "Leapao C10 is benchmarked against competing products in terms of vehicle quietness, materials, human-machine control, etc., and is even said to be better than competing products." Zhu Jiangming said.

Judging from the currently released data, Leapmotor delivered 18,618 Leapmotor vehicles in December 2023, continuously setting new record highs in delivery volume and achieving a year-on-year growth of 119%. A total of 144,155 units will be delivered in 2023, a year-on-year increase of more than 29%. Since its establishment, the cumulative delivery has exceeded 300,000 units. Regarding the sales expectations of the Leapmoo C10 launched this time, Zhu Jiangming expressed that he expects the Leapmoon C10 to become a hit model under the Leapmo car brand.

Leapmoon C10 is a global model and will be exported to the European market in the future. For the European market, mid- to low-end versions of Leapmoon C10 will be mainly launched in the future. It is worth noting that the mid-range and low-end versions mainly differ in intelligent configuration, but they are more suitable for the actual needs of users in overseas markets.

In addition, Leapao is currently developing A-class cars (compact cars) and A00-class cars (small cars). Zhu Jiangming said that such models are more popular in overseas markets. In contrast, Leapmo C10 will be the flagship model in the European market, establishing a brand image.

Zhu Jiangming bluntly said that in addition to launching the Leapmo C10 in 2024, the Leapmo C16 will also be launched at the 2024 Beijing Auto Show, which will be positioned as a medium and large new energy SUV. In addition, 2025 will be a product year for Leapmotor, with 5 or 6 new products expected to be launched.

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