2024 DS SM Tribute Concept

In the spring of 2020, DS Automobiles released a series of sketches under the hashtag #SM2020 on social media. These designs were part of an internal creative competition at DS DESIGN STUDIO PARIS, exploring a modern reinterpretation of the majestic SM, a model first introduced in 1970.

• DS Automobiles released the 2024 DS SM Tribute Concept, reinterpreting the classic SM model from the 1970s.
• The design originated from a 2020 internal competition at DS DESIGN STUDIO PARIS, exploring modern takes on the majestic SM.
• The DS SM Tribute Concept reflects a combination of artistic design and technological innovation, with inspiration from the original SM’s aerodynamic styling by Robert Opron.
• The SM Tribute Concept maintains iconic features like the hydropneumatic suspension and long bonnet, while adding modern touches like a 3D front screen and updated light signatures.
• The tribute includes a reinterpretation of the Gold Leaf color from 1971, featuring satin varnish and a handmade patina combined with custom black.
• The car retains signature SM proportions, but gains muscularity with increased width and reduced ground clearance for improved efficiency.
• The interior design incorporates elements of the 1970s SM, including oval instruments and a top dashboard, while adding modern features like projection-based information displays.
• The cabin is finished in ivory leather and Alcantara®, with seating that mirrors the original SM’s horizontal cushion design.
• The DS SM Tribute Concept will participate in the Concours d’Elegance at Chantilly Arts & Elegance, marking ten years of DS Automobiles at the event.
• A wide range of classic SM models will be on display at the event, including the SM OPERA, SM MYLORD cabriolet, and SM racing version from 24 Hours of Spa.

The DS DESIGN STUDIO PARIS team frequently revisits the legacy of the historic DS and SM models, producing sketches that contribute to future design research. SM TRIBUTE marks ten years since DS Automobiles first participated in the Chantilly Arts & Elegance event, while also acknowledging the innovation and elegance rooted in these vehicles.