2014 DS Divine Concept

With over 500,000 units sold globally in just four years, DS has established itself as a leading automotive brand. The latest development from DS, the Divine DS concept car, exemplifies the brand's core values with a distinctive design. Crafted in Paris, the Divine DS features unique styling elements such as a 4-door, compact body measuring 4.21 meters in length. Its elegant metal grey exterior is complemented by bold curves, 'DS Wings', and a distinctive roof design, highlighting its advanced automotive aesthetics.

• Global Success and Brand Establishment: DS has sold over 500,000 vehicles worldwide in four years, solidifying its status as an independent automotive brand.

• 2014 DS Divine Concept Design: The Divine DS concept car features a compact 4-door design with a unique metal grey exterior and advanced styling elements, including 'DS Wings' and a distinctive roof design.

• Exterior Features: The Divine DS includes a redesigned front end with an optional light bar, standard LED projector headlights, and a choice of new paint colors and wheel sizes, including 17 and 19 inches.

• Interior Technology and Materials: The interior boasts an 8-inch infotainment display, advanced climate control systems, and high-quality materials like CloudTex and full-grain leather, highlighting its avant-garde design.

• Engine Performance: The Divine DS is powered by a 1.6 THP turbocharged engine with 270 horsepower, improved fuel efficiency, and an eight-speed automatic transmission.

• Driver Assistance Technologies: The vehicle features the IQ.DRIVE® suite, including Adaptive Cruise Control, Lane Assist, and Emergency Assist, enhancing safety and convenience.

• 'Hypertypage' Customization: The 'Hypertypage' concept allows for customizable interior trims, offering three distinct themes: "Mâle," "Parisienne Chic," and "Fatale Punk," each using premium materials.

• Collaborations with Luxury Brands: The Divine DS integrates Swarovski crystals and Lesage embroidery, showcasing collaborations with prestigious French firms to enhance its luxury and craftsmanship.

• Advanced Lighting Technology: The concept car features laser headlights and dynamic rear lights, with innovative aerodynamic design and rear window camera functionality.

• Sophisticated Cabin Interfaces: The interior includes a 10.4-inch HD touch screen and a holographic display, providing modern digital interfaces for enhanced driving information and user experience.

Distinctive Exterior and Innovative Design

The 2014 DS Divine Concept showcases an eye-catching exterior with a bold new front end. Key design features include a newly designed bumper, grille with an optional light bar, and standard LED projector headlights with available Adaptive Front-lighting System (AFS). New paint options—Bright Moss Green, Monterey Blue Pearl, and Monument Gray—add to its visual appeal. The vehicle’s wheels vary from 17 inches on front-wheel drive models to 19 inches on the top-tier SEL trim. The SE Black trim continues with its unique black roof and trim options.

Avant-Garde Interior Features

Inside, the Divine DS introduces a high-tech and striking cabin design. An 8-inch floating infotainment display is standard, while touch controls for the Climatronic® HVAC system are available on higher trims. Acoustic improvements reduce cabin noise, and the interior features a mix of materials, including CloudTex and full-grain leather. The cabin design includes a bold, high-tech layout with a prominent central console and innovative use of materials, emphasizing the avant-garde design philosophy of DS.